Pokemon GO Generated A Staggering $950 Million In 2016

Pokemon GO was released in July 2016, and in just six short months, the free to play game generated $950 million in revenue as reported by analyst firm App Annie. Pokemon GO was a smash hit and somewhat of a phenomenon when initially released, generating $200 million in just its first month, although things have tapered off a little bit.

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If Pokemon GO did in fact break the $800 million mark in just 110 days, it will beat other games that have reached that mark like Candy Crush Saga, Puzzle & Dragons, and Clash of Clans.

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“By attracting millions of non-gamers, it reached a level of success that eludes even some of the most successful traditional video games. This was thanks to the game’s beloved intellectual property, simple mechanics, real-world augmented reality gameplay, and perhaps most of all, its social nature,” App Annie said in its latest reports.

Pokemon GO topped both iOS and Google Play charts in 2016, although surprisingly it sat third in total revenue behind games like Monster Strike and Clash Royale. While Nintendo did not make Pokemon Go they own a 33% stake in the Pokemon company, so they did make some profits off the game.

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