MSI has just announced A-XMP for the Ryzen platform. What MSI has done is essentially adapted Intel’s XMP (eXtreme Memory Profile) for the AM4 platform. A-XMP will enable support for higher rated DDR4 memory kits, enabling them to work without any issues.
AMD Ryzen memory support is extremely particular, and many users have experienced issues with memory on Ryzen. A-XMP hope to alleviate those issues.
MSI calls A-XMP “the world’s first 1-second DDR4 performance and stability feature”, and they will be rolling it out soon in BIOS updates for MSI AM4 motherboards.