Intel is planning to drop their “Atom” brand name. The main reason behind this is because many people associate it with “entry-level” or “cheap”. I guess that what Intel gets for the whole netbook idea (remember those?). The Atom branding could affect the popularity of Intel’s “Clover Trail+” mobile SoCs. These mobile SoCs are intended to compete with high performance SoCs from Qualcomm and NVIDIA.
Feb 01, 2016 0